As part of our CLOTH philosophy is to realise that products with environmentally friendly materials, sustainable, solid creations, with added value and local content is own a unique and strong hold in the boutique market place.
Starting 2014 Cloth trying to source some of local producer that use Natural TieDye Technique, finally we found some very eager local artisan that use the sustainability technique with minimum impact to environment.
The leaves are the only source of color for example color of indigo from tarum leaf, red from secang wood, yellow from mango leaf, brown from mahogany leaf, black from ketapang leaf and many more. Some of the advantages to using leaves as a coloring agent are:
- Do not need to cut or kill the trees, harvesting multiple times
- Trees benefit from pruning reducing leaves during some periods of time
- Relatively easy to find, cultivate or can be in cooperation with farmers (for example)
- Does not compete with food needs
- Extracts are easy to make
- Leaf waste is easily composted and returned to the soil
- Raw material are a sustainable supply and can readily be replanted
Preparation of the materials include gathering, drying and cooking leaves to create dye extracts, usually 4-5 hours per batch.
Now the producer has its own garden in Tampak siring – Ubud to produce natural materials for dyeing, such as wood, leaves, fruits and flowers.
Cloth and the producer is promoting buyer / partner employment with the concept of “Green” environmentally friendly in marketing its products. This will create a new market and a different approach.
Cloth code of ethic and commitment to environmental responsible to picked Natural Tie dying techniques is a must, even though the production may have result in colour variances. These matters are accepted and appreciated by our loyal growing local & international audience of ‘Green’ buyers.